Privacy Policy

1. Introduction

We, Hii Now, value your privacy and strive to protect it in all of our digital services. This privacy policy outlines how we collect, use, store, and share information, as well as how you can exercise your rights regarding this information when using our website (hiinow.com) or our Meta-verified WhatsApp service.

2. Information We Collect

We may collect information when you interact with our digital channels, including:

• Personal & Contact Details: Your name, WhatsApp phone number, and city location when requesting vendor connections or searching our directory.
• Merchant Onboarding Information: Business name, official shop address, contact person, catalog images, category classifications, and GST registration details.
• Automated Device & Telemetry Data: Browser type, operating system, IP address, referral sources, pages visited, button clicks, and visit duration collected automatically via secure cookies and analytics scripts.

3. How We Use Your Information

We use the information we collect to operate, improve, and provide you with a frictionless experience, including:

• Connecting consumers with verified service providers matching their exact search category and geographic area in Bhavnagar, Rajkot, Junagadh, and Gujarat.
• Sending business listing inquiries, customer leads, and administrative renewal notices to merchants.
• Enhancing our conversational bot's response speed, catalog accuracy, and search algorithm efficiency.
• Analyzing aggregate platform performance, page load times, UI usability, and server responsiveness.

4. Cookies & Third-Party Web Analytics Technologies

Our website and interactive web app utilize cookies, web beacons, and third-party telemetry services to ensure high service availability, analyze traffic patterns, and optimize user experience:

• Google Analytics (gtag.js - Measurement ID: G-9EPHQ5B4MK): We use Google Analytics provided by Google LLC to measure website traffic, user demographics, session duration, device types, and page interactions. This service sets first-party analytics cookies to generate statistical reports without storing personally identifiable conversational content.
• Microsoft Clarity (Project ID: yzi0d4fy39): We partner with Microsoft Clarity to capture how visitors navigate and interact with our website through behavioral metrics, heatmaps, scroll depth, and anonymized session recordings. These diagnostics help us detect UI bugs, broken links, and enhance merchant discovery. Behavioral data is captured using first and third-party cookies and other tracking technologies in compliance with the Microsoft Privacy Statement.
• Strictly Necessary & Preference Cookies: We utilize browser localStorage and lightweight cookies to record your cookie consent choice, maintain user theme preferences (light/dark mode in the web app), and facilitate offline PWA functionality.

Managing Your Cookie Preferences & Opt-Out

Upon your first visit to Hii Now, you are presented with our Cookie Consent Banner allowing you to choose whether to accept all cookies or restrict to essential functionality. You can also manage or delete cookies directly within your web browser settings. Furthermore, you may opt out of Google Analytics data collection by installing the Google Analytics Opt-Out Browser Add-on.

5. WhatsApp & Meta Compliance

As an official Meta-verified business service provider, all messages exchanged over WhatsApp are processed adhering to WhatsApp's Business Solution Terms and end-to-end messaging policies. We do not sell your personal phone numbers to unsolicited telemarketers or third-party advertising brokers.

6. Data Retention & Security

We implement industry-standard encryption, strict access control, and firewall defenses to prevent unauthorized access or disclosure. Analytical telemetry is aggregated and retained in accordance with Google Analytics and Microsoft Clarity default data retention policies. You may request the deletion or update of your business listing or personal record at any time by contacting our privacy team.

7. Contact Our Privacy Officer

If you have questions, feedback, or wish to request data removal or cookie preference reset, please write to:
Hii Now Data Protection Officer
Office No. B-38, Basement, Radhe Shyam Complex, Waghawadi Road, Kalanala, Bhavnagar, Gujarat - 364002
Email: hello@hiinow.com | Phone: +91 98252 72472